Engine
The mPower ADAPTIVE PERSONALIZATION ENGINE™ marries advanced machine learning technology with consumers' implicit and explicit feedback to deliver the most relevant content on the web.
The mPower ADAPTIVE PERSONALIZATION ENGINE™ ensures that you see personally-relevant content, advertising, and products because the recommendation algorithms are individualized for you.
Battle Tested
mSpoke's underlying intellectual property, patent-pending Modular Replacement™, has been battle tested by the rigors of Wall Street.
We created an innovative new platform to help traders sift through mountains of market data to predict the movement of securities prices most relevant to them.
This groundbreaking application has been purchased and licensed by a prestigious Wall Street investment bank, which is also the leading provider of quantitative investment analysis tools for the financial markets.
How it Works: Individualized Algorithms = Relevance
Your individual algorithms are constantly adapting and improving over time, to keep up with your ever-changing interests.
The individualized algorithms are transparent, so that you can understand why you are seeing certain items.
You are empowered to adjust your own rules for determining relevancy - ensuring that content, advertising, and products are delivered when you are in the mindset to absorb them.
Give Our Engine a Test Drive
FeedHub, mSpoke's newest personalization product, creates individualized RSS feeds that automagically select the most relevant posts from a set of feed sources that you choose.
By using your preferences and dynamically adapting to your reading habits, FeedHub gives you the content you care about in individualized feeds so you can stay informed without being overwhelmed!
